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Join TLA

Marketing Opportunities

Connect with the Texas library community year-round.

No cost/ Low Cost Marketing for Current Exhibitors

Enhance Your Profile
Submit your logo to enhance your campaign to TLA members and attendees before, during and after the TLA Conference. This includes your logo with link on your web profile and on the TLA Conference Mobile App. Upload your logo.

Promotional Logos
Use the TLA Conference promotional web badges on your company website to promote your presence at the Annual Conference

Plan for Giveaways and Discounts to Attendees
TLA attendees plan to purchase. Offer discounts, free shipping or complimentary samples to guarantee your product is in the possession of as many attendees as possible. Also offer a give-away, raffle, or contest. During TLA Conference week, use the TLA Twitter hashtag #txla19 to post the names of winners of vendor-sponsored raffles, drawings, door prizes, etc. In addition to posting winners to Twitter, we recommend obtaining the phone number and email of all your contestants so you can contact them directly.

Participate in All-Conference Events
Network at many of our evening events including our President’s Party. See Conference Schedule for details!

Rent a List of Preregistered Conference Attendees or Members.

Branding at the Annual Conference

Exhibit at the Annual Conference
Don’t miss the opportunity to meet face-to-face with the Texas library market. Over 7,000 Texas librarians and library staff attend the TLA annual conference each spring.

Sponsorship
Learn more about how you can support TLA while enhancing your firm with your sponsorship investment.

Onsite Branding Opportunities
Promote your brand with a Texas-sized, 1M standing sign in the lobby or other traffic high traffic areas of the Austin Convention Center. Order here. All contracts, payments, and artwork due by March 1.
Specs/ Pricing:

  • 38 inches x 87 inches (3′ x 7′)
  • 6 inch bleed at the bottom to allow for the stand
  • PDF files should have all layers turned on
  • .eps and .ai files are also allowed
  • Single Sided*: $800; Double Sided: $1400 *single sided signs will be printed with TLA branded signage on the other side 

Aisle by Aisle Exhibitor Guide & Coupon Book
Give annual conference attendees an added incentive to visit your booth. Distributed at attendee registration. Ordering information here.

Additional Conference Opportunities with TLA Groups

Small Community Libraries Round Table
Support their annual raffle fundraiser by donating gift cards or certificates. Contact TBD for more information.

Storytelling Concert
Sponsored by the Storytelling Round Table. Only exhibitor storytellers are eligible to be part of the Concert.

TBA Author Session Door Prize Donations
We invite you to be one of our generous door prize donors at the Texas Bluebonnet Award Author Session Luncheon. ALL exhibitors are encouraged to take advantage of this AWESOME marketing opportunity! Please click this link for additional information about donating a door prize! Contact Emily Gardner to submit a description of your contribution; door prizes large and small are now being accepted!

Texas Tea
YART is seeking $500 sponsors. This is the premier event for YA literature enthusiasts where librarians stay put as authors move from table to table sharing stories over tea and pastries. More info on Texas Tea here.

Promote your brand all year long!

Texas Library Journal (TLJ)
Advertise in the only publication dedicated to Texas librarians: the Texas Library Journal! Texas Library Association members and their staff rely on the Texas Library Journal to keep current on the latest trends, issues, products, and services related to their industry. Contributing articles are written by TLA members dedicated to their profession and to their fellow librarians.

Rent a list of conference attendees 
Send your invitation or promotion by email to TLA members or conference attendees.

Online Buyers Guide
The TLA buyers guide offer various display advertising options, and searchable content options, all of which can be in the TLA Buyers Guide Media Kit. If you have any questions or are interested in learning more about how to keep your company top-of-mind to our members, feel free to contact MultiView directly at (972) 402-7070.

Promote with a TLA Reading List Logo
Want to promote using a TLA reading list logo?  Learn about how you can promote books in Texas by submitting your books to be nominated on the many TLA reading lists. Our reading lists are recommended by TLA librarian members, ranging from toddler to adult readers. The Texas Bluebonnet Award is our most popular as it is a children’s choice award for 3rd-6th grade readers. See all reading lists here. Want to promote using a TLA reading list logo? Contact Cindy Boyle to learn about this great opportunity.

Individual Membership
Vendors can join for $100 per year. A division and round table of your choice in included in the basic fee. We recommend that all vendors join ERT. Exhibitors Round Table (ERT) promotes greater communication between librarians and sales representatives. Needs update for new Vendor fee and text

Plan for the post show follow-up now!

Lead Retrieval
Obtain the valuable Lead Retrieval service through Synergy, available in through the exhibitor service kit in January. Log in to retrieve.

 Rent a list of conference attendees for your post show follow-up.