Advertise in TLJ
In print and online, stay connected to the Texas library community all year long!
Beginning with the Spring 2019 issue, the Texas Library Association (TLA) will produce two digital-only issues, and two issues in print and digital format. The digital-only issues will be emailed to the full TLA membership and all Texas Library Journal subscribers; and the digital versions of all issues will be posted on the TLA website and promoted via social media.
For digital ads, hyperlink provided at no charge, readers click on the ad and go directly to the advertiser’s website, publication is easily forwarded and shared for increased audience.
- Winter (December): Print and digital, includes the TLA Annual Conference Program
- Spring (March): Digital only, includes Conference Highlights and Exhibits Directory
- Summer (May): Digital only
- Fall (September): Print and digital
Ad Specifications
Texas Library Journal is printed in full color on 60# glossy book stock. Trim size is 8.5″ x 11″.
- Artwork may be sent (typically a high resPDF) as an email attachment to Kasey Hyde and Wendy Woodland at TLA. Stuff/zip large files packaged with necessary fonts and graphics if not embedded.
- For questions on production specifications, contact Kasey Hyde.
Submit online contract
Print Issue Specifications (Fall and Winter)
| Size | Specs |
| Full Page | 7.5″ x 10″; 8.75″ x 11.25″ with bleeds |
| 1/2 Page – horizontal | 7.5″ x 5″; 8.75″ x 5.625″ with bleeds |
| 1/3 Page | 2.4″ x 10″ vertical; or 5″ x 5″ horizontal |
| Inside Front, Inside Back Cover | 7.5″ x 10″; 8.75″ x 11.25″ with bleeds |
| Back Cover | 8.75″ x 9.25″ with side and bottom bleeds, top trim; allows top address label |
Digital-Only Issue Specifications (Spring and Summer)
| Size | Specs |
| Full Page | 8.5″ x 11″ |
| 1/2 Page – horizontal | 8.5″ x 5.5″ |
| 1/3 Page | 2.5″ x 11″ vertical; 5″ x 5″ horizontal |
| Inside Front, Inside Back Cover | 8.5″ x 11″ |
| Back Cover | 8.5″ X 11″ |
Ad Rates
| Single Issue Ad Rates* |
Winter |
Spring |
Summer |
Fall |
| FULL PAGE: | $2262 | $1440 | $1440 | $1590 |
| 7.5 x 10; 8.75 x 11.25 w/ bleeds | ||||
| 1/2 PAGE: | $1650 | $994 | $994 | $1104 |
| 7.5 x 5 H; 8.75 x 5.625 w/3 bleeds | ||||
| 1/3 PAGE: | $1284 | $834 | $834 | $924 |
| 2.4 x 10 V; or 5 x 5 H | ||||
| Cover Placement: Check for availability | ||||
| Back Cover: | $3120 | $1942 | $1942 | $2142 |
| 8.75 W x 9.25 H w/side & bottom bleeds, top trim; allows top address label | ||||
| Inside Front: | $2754 | $1656 | $1656 | $1836 |
| full page specs | ||||
| Inside Back: | $2568 | $1490 | $1490 | $1650 |
| full page specs | ||||
| *Rates are per issue | ||||
| Multi-Issue Ad Rates** |
2 Issues*** |
4 Issues |
||
| FULL PAGE: |
$2500 | $5500 | ||
| 7.5 x 10; 8.75 x 11.25 w/ bleeds | ||||
| 1/2 PAGE: |
$1800 | $4000 | ||
| 2.4 x 10 V; or 5 x 5 H | ||||
| 1/3 PAGE: |
$900 | $3100 | ||
| 7.5 x 5 H; 8.75 x 5.625 w/3 bleeds | ||||
| Back Cover: | $4500 | $7775 | ||
| 8.75 W x 9.25 H w/side & bottom bleeds, top trim; allows top address label | ||||
| Inside Front: | $3800 | $6500 | ||
| full page specs | ||||
| Inside Back: | $3250 | $6000 | ||
| full page specs | ||||
| ** Rates are total for multi-issues ***Choose two issues through Summer 2020. Contact Kasey Hyde with any questions. Submit online contract
|
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TERMS AND CONDITIONS:
- Texas Library Journal does not pay a commission to advertising agencies.
- Cancellations will be accepted up to 30 days prior to the issue artwork deadline. A $25 cancellation fee will be charged. Cancellations within 30 days of the issue artwork deadline will be billed at the full rate.
- All advertising must be paid in advance.
NOTE: TLA has the legal right to reject any job posting or advertising that it deems inappropriate for any reason, including, but not limited to the failure of a posting or ad to comply with the written guidelines, the substantive complaint by any member regarding the business or ethical practices of the entity advertising a job opening or seeking to purchase ad space, or based on the investigation conducted by the association itself.
Deadlines
| Issue | Contract & Payment | Artwork | Mailed/ Distributed by |
| SPRING (No. 1) digital only |
FEB 19 | FEB 24 | MARCH 4 |
| SUMMER (No. 2) digital only |
MAY 11 | MAY 15 | MAY 21 |
| FALL (No. 3) print and digital |
AUG 15 | AUG 20 | SEPT 28 |
| WINTER (No. 4) print and digital |
NOV 25 | DEC 6 | DEC 27 |
Multi-Issue Contract Benefits
4-Issue and 2-Issue Contract Advertiser Benefits:
In addition to discounted pricing for ads, multi-issue contract advertisers receive a discount on a standing sign at the TLA Annual Conference.
Discounted Standing Sign at the TLA 2020 Conference:
- 3′ x 7′ (38″ x 84″) standing sign; 6″ bleed at the bottom to allow for the stand. Sign placement will be in high traffic lobbies or in the registration area. See specs/ location and order form available mid-October.
- File types: .pdf w/layers turned on, .eps, or .ai.
- Sign file and payment deadline: TBD. You will be invoiced separately from the TLJ contract. Payment must be received before artwork will be submitted for printing.
- You DO NOT have to be a current exhibitor or a contract advertiser to place an order for a Standing Sign. Pricing starts at TBD.
- Contact Kasey Hyde with questions.
| Standing Sign Discount Pricing | ||
| Ad Size* | Single Sided |
Double Sided |
| Half Page Contract Advertiser | TBD | TBD |
| Full page Contract Advertiser | Free | TBD |
| *Discounts apply to 4 issue and 2 issue full page ad contracts and 4 issue half page contracts. | ||