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Because

Welcome to Libraries Transform Texas, the Texas Library Association’s public awareness campaign designed to promote  how libraries of all types are transforming Texas.

This campaign, adopted from the ALA Libraries Transform campaign, will build on our previous Powered Libraries campaign to encourage a broader perspective on the transformative power of libraries. We believe that in addition to being “technology-centered”, Texas libraries are also people-centered,  learning-centered and community-centered institutions, and our campaign will reflect those values.

TLA’s PR & Marketing Committee members are hard at work on Libraries Transform Texas to help libraries and library supporters bring awareness to the numerous ways Texas libraries are transforming lives and communities. We’ve created our own “Because…” statements to describe why libraries are essential to the Lone Star State:

  • Because Texans speak over 160 languages.
  • Because every dollar invested in Texas public libraries has a $4.64 ROI for communities.
  • Because Texas fought an Archives War to preserve our history.

Consider how you can share the unique ways your library transforms your community and be prepared to share your story at TLA Distirct meetings, online using the #LibrariesTransformTx hashtag and at TLA Annual Conference. Library supporters can create their own personalized “Because…” statements by using the templates found in the Promotional Materials section of our website.  For more inspiration, check out the great video District 5 librarians created to showcase their “Because” statements.

We can’t wait to see the creative ways you showcase how your Libraries Transform Texas!

 

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